Tag Archives: HubSpot

Your Business is Dying Because You Are A Crocodile

american-crocodile_219_600x450Afraid of risk, afraid of new ideas, afraid of losing your income – these are the internal fear drivers that keep business from growing. It’s crazy to think that you are your own worst enemy. “But we have always done it this way” has been the cause of thousands of business model failures in both small and large companies. Why are business owners so afraid? As Oren Klaff told us in Pitch Anything, we process things in our old crocodile brains. Which means that we stick with what we know because we are thinking in our “crocodile” brain. “What we know” is killing our business yet we are too afraid to change it.  Highly educated people will continue to lead their business down the wrong path because they don’t want to take risks. Vicious cycle. So how do you break it?

Continue reading


Want Collaboration? Deal With, Get Over or Lose the Fear!

I’m headed to our nation’s capital in a few days for a summit on fostering collaborative relationships within government entities that serve small business – how did I get into this?  Inducing collaborative relationships is not rocket science – seriously.  Here are some things I have learned about building relationships in today’s business environment.

Continue reading